Getting Your Product There is The Biggest Step to a Successful Show You cannot have a trade show without your product, booth, accessories and other important merchandise. Think about it…you have invested in booth space, made travel arrangements, printed new banners and flyers, you have awesome giveaways, you know you will get Hot! Hot! leads...
Mobile Apps, Social Media and LRS are Your Trade Show’s Best Friends A few months ago, I was asked to plan the trade show logistics, including the email marketing, for a company. It was the first time the company was exhibiting at the show, so a list of attendees to whom we could advertise had...
Simplify Your Trade Show Experience Planning a trade show exhibit? Aim not only to make a striking first impression on the crowd, but also present a booth/company messaging that will draw people in to learn more. Messaging is important, not only for the overall feel of what you want to get across to potential clients,...
International Shipping: In-the-Know Shipping Getting international shipments to a foreign country is a challenge for even the most experienced event manager. From experience, I know that shipments can get lost in the customs fray once it reaches the country of destination. The worst is having your trade show staff stuck at a booth with no...
Whether you’re on a budget or just don’t want to over spend on your show (those promo items are very cute, but can be very pricey), here are some valuable (and free!) tips we have gathered for you. Plan Ahead You can request a written shipping quotation 30 -60 days before your ship date. Though...
